• Database of over 100,000 active subscribers2
  • Average Open Rates of 18.6% and average CTR of 3.9%2
  • Exceptional targeting capabilities
    Our 3rd party opt-in list of over 100,000 subscribers2 allows you to target and segment your message to your desired target audience. By crafting a message that includes valuable content, new product announcements, or offers, and sending it to a list of researchers with a genuine interest in this area, you can expect to see average open rates of over 18% and average CTRs of over 3%.2
    3rd Party EmailsAverageMinimumMaximum
    Open Rate18.6%7%48%
    Click-Through Rate3.9%0.27%36%
    Why Work With TS?
    Quality email address are far more important than quantity. With our inbound marketing integration (Hubspot), we are able to get your message in front of researchers who are actively engaged with The Scientist’s content, allowing you to reach them with the right content at the right time.
    Sponsorship Details
    • 3rd Party emails are created by your company and sent out by The Scientist to a targeted list.
    • Start with a database of over 100,000 and use our selection list to choose your desired audience broken down by geography, institution type, job title, education level, work area, and technique used. If you’re looking for a list that is even more customized, work with your account manager to craft a custom list based on your content or key words.
    • Your account manager will provide you with a cost estimate and a list of available dates. We have a limited number of spaces available each day/week, so reserve early!
    • Upon completion of your eblast send, we’ll provide you with a complete report including total emails sent, emails delivered, emails opened, and unique/total click-throughs.
    How This Product Fits
    3rd party emails are a valuable addition to any program. With targeting capabilities that allow you to deliver highly personalized and relevant messages, combining them with print or website ads gives you a well-rounded campaign from the general awareness level to custom lead generation and nurturing.
    Tips for creating the perfect eblast:
    Ensure the content of your email matches your target list
    Align your subject line and body copy
    Use clear, brief, actionable language
    Include multiple clear and compelling CTAs
    Provide something of value – educational content, posters, giveaways, coupons
    Let's Talk Digital
    Contact your account manager today to request a copy of our Email Selection List and find out how many targeted subscribers we can reach for you!
    2. Publisher's own data